Aspartame Phase Out Unwarranted

acshlogo“Pepsi Exchanges one Artificial Chemical Sweetener for Another Artificial Chemical Sweetener,” By American Council on Science and Health.sugar_saccharine
In just a few days, Diet Pepsi will no longer contain the artificial sweetener aspartame. PepsiCo is replacing aspartame in Diet Pepsi, Caffeine Free Diet Pepsi, and Wild Cherry Diet Pepsi with another artificial sweetener, sucralose (commonly known as Splenda), which is used in Coke Zero. The move follows consumer backlash against aspartame, and has everything to do with marketing and nothing to due with sound science. Even PepsiCo itself acknowledged this fact: “Decades of studies have shown that aspartame is safe, but the reality is that consumer demand in the U.S. has been evolving,” Seth Kaufman, senior vice president of Pepsi, told Bloomberg. “The U.S. diet cola consumer has been asking and asking and asking for an aspartame-free great diet cola.” Read more.

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